Bio Markt
In the pandemic situation, people wanted to use online platforms to get their daily needs of food, grocery and bakery items. This web-app app is the Online Bio-Grocery Store where people can finds bio grocery easily and get them delivered at their doorstep.
Role
UI-UX Designer, Visual Designer, Interaction Designer
Research and Analysis
- Primary research
- User surveys
- Information Architecture
Design Deliverables
- Wireframes
- UI Kit
- High-fidelity Prototype
Tools
- Adobe XD
- Illustrator
- Balsamiq
Overview
In this pandemic situation, people have started using more online services to get their daily needs of food, grocery and bakery items. People prefer to order their groceries online and get them delivered at their door step.
Being a shopper, they may get many options for regular grocery shops but there are very few for Bio groceries. Also I have noticed different age group people faced different problems while doing online grocery shopping.
Problems
- In supermarket, it is hard to distinguish between regular and bio products
- Very less apps are available to buy bio products online
- Hard to find herbal/no chemical products in general grocery stores
Solution
There should be a platform for “One Stop Bio-Market“. It could be the answer of all the problems for consumers where they can easily find bio products and get them delivered at their door step.
Discover
Surveys
To better understand the user needs for gardening products and services, I conducted a user survey with different demographics.
84%
people want to use online web-shop to get bio-grocery.
72%
people prefers to have their grocery “fresh from the farm”.
95%
people prefers to check options for daily necessities like health and body care products.
Define
Information Architecture
Click on image to enlarge
Design
Prototype
After making low fidelity wireframes on the paper , I decided mood-board and transferred designs into digital screens. Here are the high fidelity mock-up screens made in Adobe XD.
Final Product
